Dr. Martin Pfeifle

Director – Head of ADAS Perception
Martin Pfeifle leads Visteon’s environmental perception activities with a focus on sensor fusion. Martin and his team deliver the environment model that will be the basis for the decision making of Visteon’s autonomous driving approach. Martin is also responsible for digital maps, localization and positioning, working on all matters concerned with how the vehicle understands where it is and what is going on around it. With more than 40 patents to his name, Martin is an expert in NDS and ADAS databases and applications, as well as data mining and sensor fusion. He is based in Karlsruhe, Germany. Before joining Visteon, Martin worked at the Universities of Munich and Heidelberg as a researcher and temporary professor in the area of data mining on spatial, temporal and uncertain data. For more than 10 years, he has worked in the area of infotainment and ADAS for Continental and for HERE, the leading digital map provider.